Top Services

Social × Video Marketing

Social Media Management POV Studio Influencer PR Social Ads Management Inbound Tourism Marketing Full-Funnel Marketing Performance-based Recruitment Marketing Japan Market Entry Marketing EC Operations & System Integration

AI × R&D

AllRev AI Consulting UGC Lab

Product × Travel

Travi Travel App Works Columns Company Contact

Influencer PR

We pick creators by the data,brief them, measure the results,and run all of it for you.

We choose creators on follower age, location and per-post insights, and have them post video of actually using, staying or eating. We handle the storyline, filming direction, PR labelling checks and measurement, and turn the posts that land into ads.

  • Strong in travel creators
  • Strategy to reporting, one-stop management
  • Any genre, chosen by data

Our clients

4 benefits of influencer PR

  • Illustration of an overseas creator shaking hands with someone from the salon, a post spreading outwards in ripples

    Merit 01

    People trust a third-party voice

    People believe someone who actually used the product more than the company itself. Like word of mouth, it gives them the push to buy or visit.

  • Illustration of concentric ripples spreading and overlapping from social posts and ad placements

    Merit 02

    Reach interested audiences right away

    Pick creators with a clear genre or region and you reach their audience directly. It also suits promoting events with a fixed date.

  • Illustration of candidate profile cards laid out, with one selected

    Merit 03

    Test with several smaller creators

    Working with several small to mid-sized creators, rather than relying on one big name, keeps costs down and makes results less hit-or-miss.

  • Illustration of one vertical video branching out to ad placements, signage and web pages

    Merit 04

    Reuse posts in ads and in stores

    Posts that perform well can be turned into ads. With permission, they can also go on product pages, your website and in-store signage.

Four reasons companies choose TripClear for influencer marketing

  • Illustration of a globe and flight path surrounded by a connected network of creators holding cameras and suitcases

    20M+combined followers

    Strong in travel creators

    We work with travel creator agencies such as TRAVE and TABIPPO, and have creators of our own. What they know from the creator's side goes straight into how we plan each campaign.

  • Illustration of a creator filming on a smartphone, circled by a loop of icons for planning, shooting, post review and measurement

    Fully handled

    One-stop management

    We don't hire a creator and walk away. Video structure, shoot direction, post review, measurement and reporting are all handled by us.

  • Illustration of a vertical smartphone surrounded by food, cosmetics, a hotel bed, sneakers, headphones and a building

    Chosen by data

    Any genre, chosen by data

    From restaurants and beauty to real estate and e-commerce, including creators outside travel and outside Japan. We check audience age and location and post-level insights to pick the ones who fit your product.

    By industry

  • Illustration of a creator's vertical video branching into an ad target and megaphone and an official account feed, overlaid with a rising growth curve

    Reused as ads

    A full range of marketing solutions

    The post isn't the end of it. Posts that perform well go into ads and feed into your official account. Combining services gets more out of every creator you hire.

    Services to combine with

Process

How the work runs, from selection and negotiation through filming, posting and measurement

End-to-end support, from selection and negotiation through to measurement

Illustration of the kickoff meeting, making the gap between today and the goal visible

01Kickoff meeting

We make the gap between your current position and your goal visible, and set the purpose of the campaign.

Illustration of building the casting plan by selecting creators from first-hand data

02Casting plan

From data we have gathered ourselves, we select the creators that best fit your goal.

Illustration of the filming-to-publication phase, managing the schedule from shoot day to post day

03Filming and publication

We are the single point of contact, managing everything from shoot day through to publication.

Illustration of the measurement phase, pulling insights and reconciling them against bookings and revenue

04Post-campaign measurement

We verify results in numbers, and carry the posts that worked into the next campaign.

We'll lay out the approach and cost for your business when we talk

Consultations and quotes are freeRequest a quote

Influencer casting case studies

High-quality PR through creators signed to us or working with us as partners

See how it works →
Yura-kun on TikTok, Instagram and YouTube

BEYOND TRAVEL & JAPAN

Creators from other industries and outside Japan are available too

Beyond travel, we can also bring in creators from other genres and from overseas, matched to your goal.

PR case studies: accommodation and local government

PR case studies where influencer casting brought a property or a region to younger and inbound audiences

How it works

  1. 1Get in touch

    Use our contact form to get in touch. We'll ask about your product or venue and who you want to reach.

  2. 2Discovery and quote

    We quote based on the number of creators, their genres and how many posts you need.

  3. 3Contract and casting

    We shortlist creators using audience data, and handle the negotiation and terms ourselves.

  4. 4Filming, posting and reporting

    We measure the response to each post and use it for the next round of casting.

FAQ

Questions we are often asked about influencer PR and casting

How is pricing decided?

It depends on the follower size and number of influencers, the number of posts and the scope of secondary use (use in ads). We present a quote with the candidate list, so you can decide while adjusting the scale.

How much can we hand over to you?

We handle everything from selection and negotiation to shoot direction, post checks, measurement and putting the winning posts into ads. We are your single point of contact. Your side is mainly hosting the shoot day and checking the posts.

How do you handle PR disclosure (the stealth marketing rules)?

Every collaboration is clearly disclosed as one. In line with the stealth marketing rules under the Act against Unjustifiable Premiums and Misleading Representations, our pre-posting check covers whether the disclosure is there.

What results do you have?

We have cast travel creators for hotels, tourist attractions and local authorities. We choose candidates from a network with over 20 million combined followers, using data we have checked ourselves. For our case studies, see Works.

Which company runs this service?

TripClear Inc., based in Shinsen-cho, Shibuya, Tokyo. Our core is social media management and vertical short-form video production, and we take on everything from casting to ad management under one roof. For the company profile, see TEAM.

Services

Every social marketing service works on its own or in combination

Social Media Management

End-to-end support from account strategy through filming, editing, posting and analytics

Supported platforms
Instagram TikTok YouTube
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POV Studio

First-person short-form video. No cast, fast turnaround, low cost — and the experience comes through

Supported platforms
TikTok Instagram YouTube
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Influencer PR

Cast the right creators for your goal from a network of over 20 million combined followers

Supported platforms
Instagram TikTok YouTube
Current page

Social Ads Management

Small tests identify the winners first, so budget goes only where it drives traffic and revenue

Supported platforms
YouTube TikTok Meta
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Inbound Tourism Marketing

Multilingual social marketing that maximizes the inbound visitors you attract

Supported platforms
Instagram TikTok Xiaohongshu (RED)
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Full-Funnel Marketing

Awareness, conversion tracking and nurturing in one pipeline, powered by our playbooks and AI

Supported platforms
Google (SEO) Meta Instagram TikTok LINE
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Performance-based Recruitment Marketing

Recruitment marketing that reaches the 94% job boards never touch, through short-form video ads made for you

Supported platforms
TikTok Instagram YouTube Meta LINE
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Japan Market Entry Marketing

End-to-end Japan market entry for overseas brands: localization strategy, official social accounts, POV video, PR and on-site activation

Supported platforms
TikTok Instagram YouTube Meta
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EC Operations & System Integration

Shopify and BASE store operations, plus channel manager, LINE and Meta ads integration with your booking system, so your marketing has somewhere to land

Supported platforms
LINE Meta Instagram TikTok
View service →
View the full service lineup

Thinking about influencer PR?
We're happy to talk it through

Free consultations and quotes available

CONTACT