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Travi Travel AppInfluencer PR for Auto Repair Shops & Car Workshops
Good workmanship comes across best in the words of a car fan who left their own car with you. We handle choosing the car creators, filming the work and reporting the enquiries.
Numbers
37.7%
Car and driving videos are watched by 4 in 10 car owners
Share of car owners who watch car or driving videos on YouTube. 50.6% among men. 36.8% used YouTube when buying a car (n=12,825)
Uvoice, survey on viewing car and driving videos on YouTube, January 2024 (published in Goo-net Magazine)19.0%
1 in 5 twenty-year-olds learn about cars on YouTube
Where 20-year-olds get information about cars (multiple answers). YouTube 19.0% (25.8% among men), Instagram 13.8% (n=1,000)
Sony Assurance, 2023 survey on the car life of 20-year-olds, February 202355%
1 in 2 car shoppers watch YouTube
Social platforms new-car shoppers use for research: YouTube 55%, Instagram 23%. Among 18 to 29-year-olds, YouTube reached 61% (n=9,246)
Intage, New Car Shopper Survey, February 2025 (reported by Toyo Keizai Online, June 2026)54.0%
1 in 2 twenty-year-olds want a car someday
Share of 20-year-olds who plan to buy a car or want one someday. 67.2% feel positive about owning a car (n=1,000)
Sony Assurance, 2026 survey on the car life of 20-year-olds, January 202614.5%
For popular models, 1 in 7 heard of it on social media
Why used car buyers felt a model was popular. "Talked about on social media" 14.5%, "driven by celebrities or influencers" 10.7% (n=1,210)
NEXTAGE, lifestyle survey, June 2025Why Influencer PR
Merit 01
Third-party voice
Let car fans
When a shop writes about its own skill, passers-by rarely take it in. When a car fan leaves their own car with you and talks about the result, viewers believe it.
Merit 02
Reach by model
Reach everyone
Car fans stick to channels for their model or genre. Pick a creator whose audience drives the same car, and you reach that whole circle at once.
Merit 03
Start small
Try several,
More DMs and calls mean little if you can't tell which post they came from. Give each creator their own link and you can see who worked.
Merit 04
Content reuse
The creator films,
You may have no time to hold a phone mid-job, but the creator does the filming. The full record of the work can go straight to your shop's accounts and ads.
Why TripClear
Reason 01
20M+combined followers
Strong in travel creators
Our strength is our ties with travel creators. We add car creators to road-trip and car-camping creators and list candidates with the reasons we chose them.
Reason 02
Fully handled
One-stop management
Cars come in on your quieter days, and the work and what gets filmed are agreed in advance. We attend on the day, and PR disclosure and secondary use go into the contract.
Reason 03
Chosen by data
Any genre, chosen by data
We look past follower counts to the overlap in car models, area and audience. Recent average views and demographics show whether a creator reaches people close enough to visit.
Reason 04
Reused as ads
A full range of marketing solutions
Results are checked by visits to your stock pages and the number of DMs, calls and bookings. Work videos that take off go straight into ads that drive service bookings.
Process
From shortlisting to enquiry reporting, we take it all on
Phase01
We start with which work you want to show, by when, and to whom.
Phase02
Candidates come laid out so you can compare them by car model and area.
Phase03
We attend on the day and film around the flow of the work.
Phase04
Reports lead with how many DMs and bookings came in, not views.
What we watchAudience retention, clicks from the description
What we watchViews, profile visits
What we watchSaves, DMs
What we watchSessions by referrer, enquiries
What we watchNew friends, bookings
This is one example. The type of creator we bring in depends on whether you want to show off custom work or bring in more inspections and repairs.
FAQ
We look at the overlap in car models, area and audience rather than follower counts. What matters is whether people who drive the same car, or live close enough to visit, are watching. Each candidate comes with recent average views and audience demographics.
Yes. We set the work you want to show and the drop-off date first, then agree what can be done on the creator's car. Their reaction to the result is left to their own words, with no script.
Yes. The creator films, we attend, and the camera follows the flow of the work. We also decide in advance where to shoot so other customers' cars and number plates stay out of frame.
Yes, if the scope of secondary use is set in the contract. We list what you need first, from reposting on your Instagram or TikTok to your website, stock pages and ads, and then negotiate.
Yes. Try one creator and one job, see how enquiries change, then decide what comes next. Whether to continue is your call once you have seen those numbers.
You can start with one or two creators and a single video. Casting several micro creators and extending the posts that grow through secondary use gets more results from the same budget.
TripClear Inc. (Shinsen-cho, Shibuya, Tokyo). Our core business is social media management and vertical short-form video production, and we support auto repair shops and car workshops. For company details, see TEAM.
Our case studies with auto repair shops and car workshops are introduced on the social media management page. Our track record across industries is collected in Works.
Every post carries a PR label and is published in line with the stealth marketing rules under the Act against Unjustifiable Premiums and Misleading Representations. In influencer marketing we check the copy and the labelling before posting, and make sure the description of the product or service stays within the facts.
Services
End-to-end support from account strategy through filming, editing, posting and analytics
First-person short-form video. No cast, fast turnaround, low cost — and the experience comes through
Cast the right creators for your goal from a network of over 20 million combined followers
Small tests identify the winners first, so budget goes only where it drives traffic and revenue
Multilingual social marketing that maximizes the inbound visitors you attract
Awareness, conversion tracking and nurturing in one pipeline, powered by our playbooks and AI
Recruitment marketing that reaches the 94% job boards never touch, through short-form video ads made for you
End-to-end Japan market entry for overseas brands: localization strategy, official social accounts, POV video, PR and on-site activation
Shopify and BASE store operations, plus channel manager, LINE and Meta ads integration with your booking system, so your marketing has somewhere to land
Free consultations and quotes available
CONTACT