01Hiring strategy and persona work
We don't stop at broad labels like "sales, in their 20s". We start from why your best people stay, and find the words that are truly yours.
Social × Video Marketing
Social Media Management POV Studio Influencer PR Social Ads Management Inbound Tourism Marketing Full-Funnel Marketing Performance-based Recruitment Marketing Japan Market Entry Marketing EC Operations & System IntegrationAI × R&D
AllRev AI Consulting UGC LabProduct × Travel
Travi Travel AppWith short social videos,we build a system that brings in applicantsand run all of it for you.
We focus on the working day and the atmosphere of the workplace as the people in it see them, which a job listing's conditions box can't convey, and use it to bring in applications from people job boards never reach.
Platforms we cover
People job boards
and agencies can't reach
Of workers94%
Out of a workforce
of about 57.3 million
Felt more eager to join
after seeing a company's social media
Of students85.8%
Survey of 212 students
graduating in 2027
Searched a company's name
on social media while job hunting
Of students83.5%
Survey of 212 students
graduating in 2027
Short social videos reach the people beyond job boards
Sources: Ministry of Internal Affairs and Communications, Labour Force Survey (detailed tabulation), 2023 averages / Resource Creation Inc., Survey on Job Hunting via Social Media, 2026
Merit 01
Only about 6% of workers turn up on job sites or with recruiters. On social media, the other 94% — passive candidates who aren't job hunting yet — can get to know your company before comparing you on pay and terms.
Merit 02
Videos show the workplace mood and a typical day, so applicants picture themselves in the job before they apply. People who wouldn't fit drop out early, and there are fewer surprises after joining.
Merit 03
The posts and followers belong to you. Instead of buying job-site listings every time, you can reach the next candidates through the account you've built.
No ad management fee and no fixed monthly fee. In a month with zero results, you pay us nothing.
We bring the craft we sharpened running social accounts to hiring. They don't look like job ads, so people watch to the end.
A dedicated landing page and official LINE keep you connected with people who aren't ready to apply yet, all the way to their first day.
Now that social media has become the main battleground for business, what it takes is strategy and memorable content, together. Delivering both is what TripClear does best.
By focusing on the experience people get through a product or service, and on the process of how things are actually made, we turn that content into brand recall, sales, and hiring.
Video save rate
3.8×
Average save rate versus standard video
Branded search growth
+68%
Growth in brand-name searches driven by POV video
Lower ad CPA
-42%
Measured CPA reduction versus existing social ads
Our creative work
See allAnd more
We don't stop at broad labels like "sales, in their 20s". We start from why your best people stay, and find the words that are truly yours.
We film and edit your real workplace and people, including casting if needed. The finished videos run as Meta and TikTok ads, targeted by area and interests to reach the people you want.
We build the page viewers land on from scratch. An application form sits next to your official LINE, so you don't lose people who aren't ready to apply yet.
From entry to the interview itself, every exchange with applicants happens on LINE. Screening intake, scheduling and result notices go out automatically, so your hiring team never has to stop what they're doing.
Your LINE Official Account and L-Step or Liny contracts are in your company's name. We support design through day-to-day operation.
From entry to interview day,
All of this,
Ad spend is billed at cost.
| TripClearPay for results only | Job boardsPay-to-list | Typical ad agency |
|
|---|---|---|---|
| Agency |
¥0 | Listing |
Around 20% |
| Fixed |
¥0 | Charged per |
Often |
| Months with |
¥0 | Listing fee |
Fees |
| Middleman |
None | The board's |
None |
| Video, LP |
All |
Job ad copy only | Often arranged |
| After |
Your account and LINE remain |
Contact |
Depends on contract |
The job board and ad agency columns show common pricing examples. What counts as one result, such as an application or a scheduled interview, is agreed in writing before the contract.
We'll lay out the approach and cost
Without adding job sites

HAIR SALON / GRADUATE HIRING
A hair salon in Shibuya that was hiring graduate assistants.
Graduate applications 6 → 180 (30x)

RESTAURANT / PART-TIME HIRING
An acai bowl shop newly opened by a former ramen shop owner, hiring part-time staff ahead of opening.
370 part-time applications (many hired)
All we need from you is time for the shoot. Ads can go live as soon as 10 business days after filming.
Use our contact form to get in touch. We'll learn about your hiring situation and walk you through the next steps.
We dig into your target's daily life and frustrations, then decide what to show to whom.
We film the real workplace and your staff, casting included.
We set up a landing page with an application form and your official LINE, plus your ad accounts.
Ads go only to the people you want, narrowed by area and interests.
We shift budget to the ads that work and keep refining the landing page based on the data.
FAQ
It's performance-based. There is no ad management fee and no monthly fixed fee; you pay only for the results you get. What counts as one result, such as an application or a scheduled interview, is agreed in writing before the contract. Ad delivery costs are paid to the platforms at cost, separately.
For a hair salon we switched to showing an assistant's day in POV, and the work itself became the job ad. For a restaurant, videos aimed at bringing in customers also became the way in for applicants. For our case studies, see Works.
We handle everything without splitting it up: persona design, video production, a landing page with the application form and official LINE side by side, follow-up with applicants on LINE, and Meta and TikTok ad delivery. The words found in the persona work run straight through from the lines in the videos to the LINE messages.
Yes. Posting for hiring and posting for customers can share shoots, which makes both more efficient. While filming your premises, we also capture shots of the work going on.
We can. POV (first-person) is filmed from the worker's own eyes, so the hands and the view are enough to show the day. It works without anyone keen to be on camera, and shows candidates the workplace a job listing can't.
TripClear Inc., based in Shinsen-cho, Shibuya, Tokyo. Our core is social media management and vertical short-form video production, and we take on recruitment marketing under the same roof. For the company profile, see TEAM.
Industries
Services
End-to-end support from account strategy through filming, editing, posting and analytics
First-person short-form video. No cast, fast turnaround, low cost — and the experience comes through
Cast the right creators for your goal from a network of over 20 million combined followers
Small tests identify the winners first, so budget goes only where it drives traffic and revenue
Multilingual social marketing that maximizes the inbound visitors you attract
Awareness, conversion tracking and nurturing in one pipeline, powered by our playbooks and AI
Recruitment marketing that reaches the 94% job boards never touch, through short-form video ads made for you
End-to-end Japan market entry for overseas brands: localization strategy, official social accounts, POV video, PR and on-site activation
Shopify and BASE store operations, plus channel manager, LINE and Meta ads integration with your booking system, so your marketing has somewhere to land
Free consultations and quotes available
CONTACT