Social × Video Marketing
Social Media Management POV Studio Influencer PR Social Ads Management Inbound Tourism Marketing Full-Funnel Marketing Performance-based Recruitment Marketing Japan Market Entry Marketing EC Operations & System IntegrationAI × R&D
AllRev AI Consulting UGC LabProduct × Travel
Travi Travel AppRecruit Marketing for Travel Agencies
A tour conductor's or counter role doesn't come across in the conditions on a job posting. We show the working day in video, and build everything through to receiving applications on a recruitment landing page and LINE.
TikTok
Instagram
YouTube
Meta and TikTok ads
Numbers
66%
Two in three agencies are short of salespeople
Share of travel agencies reporting a shortage of sales staff. Across tourism-related businesses as a whole it was 46%
Japan Association of Travel Agents (JATA), 5th Survey on Attitudes to Expanding Inbound Visitor Reception, 2026 (n=1,096)38%
The top reason for the shortage: too few applicants
Share of tourism-related businesses naming 'few people wanting the work' as a cause of their staff shortage. The most cited cause
Japan Association of Travel Agents (JATA), 5th Survey on Attitudes to Expanding Inbound Visitor Reception, 2026 (n=1,096)85.8%
Nearly nine in ten graduates search the company name on social
Share of graduate job seekers who search a company's name on social media. Instagram 67.3%, TikTok 41.8%
Resource Creation, Social Media Use Among 2026 Graduates, 2025 (n=747)83.8%
Before applying, eight in ten look beyond your official channels
Share who say they check social media, reviews and other non-official sources before applying
Workport, The Influence of Social Media and Reviews on Job Searching, May 2026 (n=308)34.5%
One in three who sees it stops applying
Share who have abandoned an application after seeing social media or reviews
Workport, The Influence of Social Media and Reviews on Job Searching, May 2026 (n=308)Why Recruit Marketing
Merit 01
Reach passive talent
Reach travel lovers who aren't job hunting
Many people love travel without ever thinking of working at a travel company. Videos of tours and site inspections reach their feeds before they even think about changing jobs, so they remember your name.
Merit 02
Fewer mismatches
Applicants who know a tour conductor's day
A tour conductor's day and the fun of building trips at the counter don't fit in the conditions field. People who see the work first apply already convinced by what the job involves.
Merit 03
Your own contact line
Never lose touch with applicants
Days pass without reaching an applicant, and then they have signed elsewhere. To avoid that, a contact line of your own on LINE lets you offer interview dates right away.
Merit 04
Customers too
Promotional footage that works for hiring too
Branches are spread out and tour conductors are on the road, so there's no day to film just for hiring. Footage of tours and customer service works for both promotion and hiring, so you only film once.
Why TripClear
Reason 01
10M+views/month
Strong in video creative
We tailor the message for tour conductors, counter staff, planners and corporate sales, and film from site inspections to tours, counter service and clocking off. For episodes where no one should be identifiable, we use POV.
Reason 02
Results-based
No setup fee, no monthly fee
You pay the recruitment fee only when there are results, with no setup or monthly fixed fee. Delivery is targeted by area, age and interests, leaning toward people interested in travel.
Reason 03
Through to hire
Full support, down to candidate nurturing
A LINE add button sits next to the application form, and interview dates and reminders are sent automatically. Applicants choose their preferred branch and role when they apply, so nothing slips through.
Reason 04
Tied to marketing
A full range of marketing solutions
We visit your branches and destinations to film. Tour footage shot for promotion can go into hiring too, and combined with social media management, posts for travellers become a way in for applicants.
We use staff interviews too, but when you want to show the view of the people who build and run the trips, POV is an option. Here is one example: the scouting trip to planning the next tour in 30 seconds.
CUT 010–3s
We walk the route first
AimOpens from the worker's side to stop the scroll
CUT 023–10s
In the morning, the one waiting
AimShows the work of sending a trip off
CUT 0310–22s
A job in the middle of the trip
AimShows what makes the work worth it
CUT 0422–30s
Job details on our profile
AimEnds on the planning work and points to the listing
Process
All you provide is the time to film
Phase01
We settle how many people short, role by role, first.
Phase02
We film the working day without touching it up.
Phase03
We build the place applications land first.
Phase04
Delivery can start as little as ten working days after filming.
Phase05
Budget goes only to the videos that are working.
What we watchWatch time, profile visits
What we watchSaves, recruitment page visits
What we watchRetention rate, recruitment page visits
What we watchCost per application, applications
What we watchApplications, interview booking rate
This is an example too. Whether it's tour conductors, counter staff or planners changes both the audience and the delivery area.
FAQ
Who to apply to, and how long it takes, differs by venue. At the first meeting we check where permission is needed, and start where it's easy to get, such as your own branches or along the way on a scouting trip.
It works without faces. The basis is POV (first-person) filming with no on-camera talent. Hands, the field of view and the sound of conversations with customers are enough to show the reality of the job. If someone moves or leaves, replacing them happens scene by scene. For how we film, see POV video for travel agencies.
They do. Under the Employment Security Act, six items — the employer's name, address and contact details, the duties, the location and the pay — must appear in the post itself.
The material can be shared, but the audiences differ. Your promotional followers are travellers, not the people you want to reach for hiring. Our view is to shoot both in the same session and only split how they go out.
We don't build it on wide reach. The aim is sharpening the picture for someone already interested. Starting with one video on the recruitment page is enough.
We explain how it runs in comparable industries, with examples, when we talk. For what social media management involves at a travel agency, see the Social media management for travel agencies page.
Services
End-to-end support from account strategy through filming, editing, posting and analytics
First-person short-form video. No cast, fast turnaround, low cost — and the experience comes through
Cast the right creators for your goal from a network of over 20 million combined followers
Small tests identify the winners first, so budget goes only where it drives traffic and revenue
Multilingual social marketing that maximizes the inbound visitors you attract
Awareness, conversion tracking and nurturing in one pipeline, powered by our playbooks and AI
Recruitment marketing that reaches the 94% job boards never touch, through short-form video ads made for you
End-to-end Japan market entry for overseas brands: localization strategy, official social accounts, POV video, PR and on-site activation
Shopify and BASE store operations, plus channel manager, LINE and Meta ads integration with your booking system, so your marketing has somewhere to land
Free consultations and quotes available
CONTACT