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Travi Travel AppIntegrated Marketing for Auto Repair Shops & Car Workshops
Social media by whoever has a spare minute, the website by an agency, inspection reminders by postcard. We pull it all into one path and measure it in bookings and closed deals.
Numbers
6.26tn yen
Repair revenue topped 6 trillion yen for the first time in 18 years
Total repair revenue of certified vehicle repair businesses nationwide was 6.2561 trillion yen, up 5.9% on the previous year and the third straight year of growth
Japan Automobile Service Promotion Association, Summary of the FY2024 Survey of Certified Vehicle Repair Businesses, January 202576.2%
3 in 4 vehicle inspections are done by private garages
Of 20.795 million continuing inspections nationwide, the share of 15.852 million carried out by designated (private) car workshops
Kyushu District Transport Bureau, MLIT, Trends in the Designated Maintenance Rate (national), FY201914.1%
One in seven used cars is bought at a repair garage
Share of people who bought a used car in the past year and bought it from a car repair garage. Trust earned in servicing carries straight over into car sales
Recruit Automotive Research Institute, Car Purchase Survey 2024, June 202550.0%
When choosing a garage, 1 in 2 go on trust
Why people asked a garage to service their car: "I can trust them" 50.0%, "the owner and staff are approachable" 20.8% (N=1,020)
Japan Automobile Service Promotion Association, Survey on the Image of Auto Repair Shops, March 201718.5%
The top reason for not buying: not knowing how to search
The main reason people who considered a used car did not buy within a year. "I don't know how to look for a car" came first (follow-up survey n=10,967)
Recruit Automotive Research Institute, Car Purchase Survey 2024, June 20259.44 yrs
The average passenger car age has reached 9.44 years
Average years since first registration for registered passenger cars. It has risen 33 years in a row, and the longer cars are kept, the more repairs and parts they need
Automobile Inspection & Registration Information Association, Average Vehicle Age, as of end of March 2025Why Integrated Marketing
Merit 01
Combined impact
One shoot works on every surface
Hire social, stock pages and ads separately and you end up filming the same job again and again. Use one shoot everywhere, and your skill and the cars you sell come across in the same words.
Merit 02
Landing reservations
From the job they watched to booking and stock
A tyre change video may catch someone's eye, but if the only way to book is a phone number, it gets put off. With booking and stock pages right after the video, viewers can act on the spot.
Merit 03
Clear paths
See which post brought the car in
Views alone won't tell you why inspection bookings went up. Track the path from post to booking to deal, and you can choose the next job to film and the ad budget by the numbers.
Merit 04
Repeat visits
A LINE message when inspection is due
Inspections come every two years, and in between your name fades. If customers are on LINE, you can send a reminder and a booking link shortly before it expires.
Why TripClear
Reason 01
Designed end to end
From repairs to car sales, designed by one company
We lay out where revenue comes from across inspections, repairs, custom work and sales, then set the order and budget. Social, stock pages and ads all carry the same message.
Reason 02
Past the click
Phone bookings counted by entry point too
We add tags and UTMs to the booking form and stock pages and compare bookings and enquiries by entry point. Phone bookings are added too, with one quick question at the counter.
Reason 03
Repeats included
Staying in touch on LINE until the next inspection
Thank-yous after delivery, reminders for check-ups and tyre changes, and notices before inspection expires go into a LINE scenario. We run it in your name, so the settings and data stay with you.
Reason 04
AI-powered
Sharpening job videos quickly with AI
AI reads post reactions and enquiries together, and we push the jobs that brought cars in with ads. POV video, filmed first-person at the hands, is also an option.
Process
Path design through improvement, held by the same people throughout
Phase01
Inspection, repair and sales revenue and today's booking routes on one sheet.
Phase02
We film daily jobs and reach local car fans through social and ads.
Phase03
We count which posts led to bookings and deals.
Phase04
We reach out when inspections and check-ups are due.
Phase05
We review bookings and deals monthly and run it so it stays with you.
What we watchSaves, profile visits, DMs
What we watchAudience retention, clicks from the description
What we watchBooking form submissions, stock enquiries
What we watchBookings from messages, block rate
What we watchCost per booking, stock page visits
Where to start depends on your current booking routes and how much stock you carry.
FAQ
It depends on the scope. The quote changes with which of SEO articles, social ads, account management, landing pages, conversion tracking and LINE we take on. We quote individually after the first hearing. Ad delivery costs are paid to the platforms at cost, separately from the quote.
We usually start with repairs. People who come in for an inspection or a tyre change get to know the shop, and once they trust you, buying a car from you comes naturally. If you carry plenty of stock and sales are your main income, we start with the stock instead.
Yes. Paper ledger or booking system, you can start by putting a booking form or LINE at the entry point and adding one column for where the customer came from. Whether to switch systems can wait until the numbers build up.
In the end we look at how many cars come in and how many sales close. Before that we track profile visits from posts, booking form submissions, enquiries from stock pages and LINE friends. We agree on how to measure before we start.
No. With POV, the camera goes on the mechanic's head or chest and we film along with the usual flow of work. Nobody, staff or customers, is kept waiting for the shoot. For details, see POV video for auto repair shops and car workshops.
We blur number plates in editing and only use customers' cars when they have agreed. Even without that, shooting close on hands and tools shows the work well enough.
TripClear Inc. (Shinsen-cho, Shibuya, Tokyo). Our core business is social media management and vertical short-form video production, and we support auto repair shops and car workshops. For company details, see TEAM.
Our case studies with auto repair shops and car workshops are introduced on the social media management page. Our track record across industries is collected in Works.
Yes. SEO articles, social ads, account management, landing pages, conversion measurement and repeat-visit touchpoints on LINE official accounts (CRM) are designed as one path. You can start with part of it, and the price depends on where we take over.
Services
End-to-end support from account strategy through filming, editing, posting and analytics
First-person short-form video. No cast, fast turnaround, low cost — and the experience comes through
Cast the right creators for your goal from a network of over 20 million combined followers
Small tests identify the winners first, so budget goes only where it drives traffic and revenue
Multilingual social marketing that maximizes the inbound visitors you attract
Awareness, conversion tracking and nurturing in one pipeline, powered by our playbooks and AI
Recruitment marketing that reaches the 94% job boards never touch, through short-form video ads made for you
End-to-end Japan market entry for overseas brands: localization strategy, official social accounts, POV video, PR and on-site activation
Shopify and BASE store operations, plus channel manager, LINE and Meta ads integration with your booking system, so your marketing has somewhere to land
Free consultations and quotes available
CONTACT