Social × Video Marketing
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AllRev AI Consulting UGC LabProduct × Travel
Travi Travel AppSystem Integration for Shopping Malls & Commercial Facilities
The videos are being watched, yet whether anyone actually came to the mall stays unknown. We connect the mall app, LINE, coupons, event sign-ups and ad measurement, and put the layer that catches your visitors in order.
Official LINE account
Meta ads and measurement tags
Numbers
74.1%
Three in four young people come every month
Share of 18-24-year-olds in Tokyo and the three neighbouring prefectures who visit a commercial facility at least once a month (n=497)
COUNTERWORKS and the Waseda University Shopping Mall Study Group, Survey on Gen Z Use of Commercial Facilities, October 2025~70%
For a limited event, they'll travel further
Share of 18-24-year-olds who said they would go to a commercial facility further away than usual if there were a limited event or pop-up
COUNTERWORKS and the Waseda University Shopping Mall Study Group, Survey on Gen Z Use of Commercial Facilities, October 202541.0%
Four in ten visitors post on social
Share of 18-24-year-olds who have posted on social media after visiting a commercial facility
COUNTERWORKS and the Waseda University Shopping Mall Study Group, Survey on Gen Z Use of Commercial Facilities, October 2025Why EC & System Integration
Merit 01
Straight to events
Sign up for the event you just saw
If the link goes only to the mall's home page, people never reach the event details and their interest ends there. With a landing page for each event, they can go straight on to sign up or add you on LINE.
Merit 02
No more double entry
Link event sign-ups with member lists
Event sign-ups on a form, members on the app, messages on LINE. Connect the separate lists, and you send fewer duplicate messages and staff spend less time matching them by hand.
Merit 03
Measured in footfall
Measure ads by footfall
Without tracking on event pages, and with sign-ups on outside forms, ads stop at impressions and clicks. Send back sign-ups and coupon use, and you can see which ads brought people in.
Merit 04
Return visits
LINE and the app bring people back
Even with more friends and members, you can't tell what works if coupon use is left to the store counter. Once use is recorded, it also becomes a way to tell visitors about the next event.
Why TripClear
Reason 01
Keep your tools
Works with 20+ tools
First we check how event sign-ups come in and who runs the app and LINE. Keeping your current setup, we add a landing page for each event and a way to add you on LINE.
Reason 02
Repeats included
Built for nurturing, not just connection
The rich menu leads straight to event sign-up and coupons. Event notices, day-before reminders and post-visit suggestions go out automatically, all the way to bringing people back again.
Reason 03
Joined-up channels
Stronger together with our marketing services
We place the pixel and the Conversions API on the sign-up confirmation page and match it with coupon use to count visits. We draw the line on what can be tracked first, and look at the same numbers as your social media and ads.
Reason 04
Through operation
We don't stop at setup
Coupon use is summarized in a monthly report, and event pages and LINE messages keep running after launch. Admin access and manuals are handed over as a set.
Process
Account details for the app and LINE you use, and who does what between the mall and its tenants. That is all you need to prepare
Phase01
We identify what comes in where, and who handles it.
Phase02
From watching the video to visiting the mall, one line.
Phase03
The configuration work is done by us, in the admin screens.
Phase04
We sign up for real and check the notifications, records and measurement.
Phase05
After launch, too, we feed the paths that led to visits back to the production side.
What we watchLINE followers, coupon redemptions
What we watchMembers, coupon redemptions via the app
What we watchSign-ups, turn-up rate on the day
What we watchCost per sign-up, tracking coverage
What we watchEvent page visits, sign-up rate
For tools not listed, we check the specification and tell you whether they can be connected.
FAQ
There is no need to change systems. We build around the app, points system and official LINE account you use now. Existing member data stays as it is. We don't recommend switching unless it clearly saves work.
The first thing we settle is who holds the access and the responsibility. The options are consolidating into the mall's account, or keeping the tenant accounts and aligning only the paths from the mall. We map out how the work splits between the mall and its tenants before deciding.
We choose a method that doesn't touch the tenants' tills. If customers show the LINE or app screen and it is marked as used, all staff do is check the screen. The redemption record stays with the mall.
We don't set things up so that we hold payments or personal data. We use the mechanisms the app and form providers already supply, and our part is configuration and integration. The access we hold is limited to what is needed.
Just one part is fine. Only the LINE and coupon integration, only the Meta pixel set-up, only the event sign-up form. One-off requests like that are welcome.
Initial set-up and build are quoted as a package based on the work, and managed operation monthly. That is the basic shape of a quote. We agree the scope of the integration at the first meeting and send it with a breakdown of the quote.
Services
End-to-end support from account strategy through filming, editing, posting and analytics
First-person short-form video. No cast, fast turnaround, low cost — and the experience comes through
Cast the right creators for your goal from a network of over 20 million combined followers
Small tests identify the winners first, so budget goes only where it drives traffic and revenue
Multilingual social marketing that maximizes the inbound visitors you attract
Awareness, conversion tracking and nurturing in one pipeline, powered by our playbooks and AI
Recruitment marketing that reaches the 94% job boards never touch, through short-form video ads made for you
End-to-end Japan market entry for overseas brands: localization strategy, official social accounts, POV video, PR and on-site activation
Shopify and BASE store operations, plus channel manager, LINE and Meta ads integration with your booking system, so your marketing has somewhere to land
Free consultations and quotes available
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