Social × Video Marketing
Social Media Management POV Studio Influencer PR Social Ads Management Inbound Tourism Marketing Performance-based Recruitment Marketing Japan Market Entry MarketingAI × R&D
AllRev AI ConsultingProduct × Travel
Travi Travel App Company information MissionWith short vertical videos,we get you seen, then chosenand run all of it for you.
Shimoda, Shizuoka
Shimoda View Hotel
1.99M views
Shibuya, Tokyo
A hair salon in Shibuya
2.3M views
Japan National Stadium, Tokyo
Iwasaki Honpo
1.51M views
Tokyo Tenryu
1.0M views
Asakusa, Tokyo
RAGTIME COIN FACTORY
790K views
Kawaramachi, Kyoto
Sugary, an acai bowl shop
4.6M views
Reilac Shiga FC
Doggies outfit customs
250K views
Kitaibaraki, Ibaraki
Izura Hot Spring
906K views
View counts are from TikTok as of October 2026
We focus on the experience of enjoying the food and the space in your restaurant, and on the process from prep to a finished plate. We use this to build brand recall, drive sales and support hiring.
Avg. save rate
3.8×
Avg. watch time
5×
Avg. branded searches
+68%
52.2%
Younger diners go not to portals but to Instagram
Instagram is where Gen Z most often look for somewhere to eat. TikTok comes in at 15.3% and restaurant portals third at 9.8%
StorePro, How Gen Z Finds Restaurants, 2025 (n=1,012), independently checked80.8%
Where they meet them is social and video
Share who come across restaurants they are interested in on social and video platforms. Instagram 67.5%, YouTube 48.1%, TikTok 46.1%
Fast Marketing, How Gen Z Finds Restaurants, January 2025 (Gen Z who research on social, n=360)79.1%
Eight restaurants in ten use Instagram
The platform restaurants most use on social. Facebook 47.1%, X 26.2%, LINE official accounts 18.1%
Synchro Food, Survey on Social Media Use by Restaurants, May 2024 (restaurants, n=393)79.6%
And yet what they post is announcements
The most common thing restaurants post on social: opening days and hours. New menu announcements follow at 72.9%
Synchro Food, Survey on Social Media Use by Restaurants, May 2024 (restaurants, n=393)48.3%
Only half of them see any effect
Share of restaurants who feel Instagram is doing something for footfall and awareness. Opening an account and getting a result are two different things
Synchro Food, Survey on Social Media Use by Restaurants, May 2024 (restaurants, n=393)
Shimoda, Shizuoka
Shimoda View Hotel
1.99M views
Shibuya, Tokyo
A hair salon in Shibuya
2.3M views
Japan National Stadium, Tokyo
Iwasaki Honpo
1.51M views
Tokyo Tenryu
1.0M views
Asakusa, Tokyo
RAGTIME COIN FACTORY
790K views
Kawaramachi, Kyoto
Sugary, an acai bowl shop
4.6M views
Reilac Shiga FC
Landmark Co., Ltd.
Kitaibaraki, Ibaraki
Izura Hot Spring
01
Vertical videos flow to people who don't know you through recommendation feeds, so you meet people looking for somewhere to eat nearby.
02
Videos from the staff's point of view close the gap people find after joining, before they apply.
03
With a map and a booking link ready on your profile, people who pick a day to come can go straight on to book.
04
Hand off everything from the filming on, and updates continue while you focus on prep and service.
3.8×
We film the cooking up close and the view from the seat in POV, keeping the sizzle of the griddle and the charcoal. POV Studio
Fully handled
We work back from the days and hours you want to fill, and limit promotional posts to 10%.
Japan's first
Filming is done by an Insta360-certified team, batch-shooting during prep and quiet hours. POV Studio
10M+views/month
For restaurants too, we judge each post by its first 12 to 48 hours and extend the ideas that take off to other posts.
Now that social media has become the main battleground for business, what it takes is strategy and memorable content, together. Delivering both is what TripClear does best.
By focusing on the experience people get through a product or service, and on the process of how things are actually made, we turn that content into brand recall, sales, and hiring.
Video save rate
3.8×
Average save rate versus standard video
Branded search growth
+68%
Growth in brand-name searches driven by POV video
Lower ad CPA
-42%
Measured CPA reduction versus existing social ads
Video cases
See all
Japan National Stadium, Tokyo
Iwasaki Honpo
1.51M views
Kawaramachi, Kyoto
Sugary, an acai bowl shop
4.6M views
Shimoda, Shizuoka
Shimoda View Hotel
1.99M views
Shibuya, Tokyo
A hair salon in Shibuya
2.3M views
Tokyo Tenryu
1.0M views
Asakusa, Tokyo
RAGTIME COIN FACTORY
790K views
Reilac Shiga FC
Doggies outfit customs
250K views
Kitaibaraki, Ibaraki
Izura Hot Spring
906K views
View counts are from TikTok as of October 2026
Process
From the first conversation about where you stand through posting and improvement, supported without a break
We learn where your account stands and what you want from it, then quote based on shooting frequency and content plans.
It starts with which days and which hours you want filled.
We settle the scenes worth watching, outside the announcements, first.
Several videos filmed in one go, without getting in the way of service.
The sound stays, at a pace people will watch.
We identify what grew and reconcile it with the visit numbers.
What we watchViews, average watch time, taps through
What we watchSaves, share of reach from non-followers
What we watchProfile visits, link clicks
What we watchViews, clicks on external links
What we watchDirections requests, bookings
Your format, location and number of sites change the order, so treat the set-up as an example.
Price
Social media management / POV video production
JPY 300,000/month and up
Pricing moves with the number of videos and the ideas behind them
We'll lay out the approach and cost
Results
Restaurant / SNS & POV
TikTok and Instagram launched with the shop's opening. The account was built around a story rather than the product, a ramen shop owner taking on an açaí bowl shop, and right after opening we prioritised reaching the shop's catchment.
6.3m views in the best month
17,000 total followers, 370 part-time applications
Pudding / SNS & POV
Managed accounts showing the back of a pudding workshop in POV. One video passed a million views on its own.
Over 2m views a month from 4 posts
2,300 new followers, 1,424 saves
Kitchen Car / SNS & POV
A day in the life of a food truck touring events across Japan, in first person, with the heat of the venue and the sound of cooking in the lead.
460,000 views on TikTok in a week
370,000 on Instagram (weekly figures, February 2026)
FAQ
You don't need to spare anyone. Filming completes in one or two batch shoots a month during prep or the quiet hours, and our crew comes to you. The kitchen hygiene procedures and what may be filmed get agreed with the manager before the first shoot.
Social media management and POV video production come as a single plan, from JPY 300,000 a month. Pricing moves with the number of videos and the ideas behind them, so we quote individually once we know how often you want to film and what the concepts are. Secondary use is allowed, and recommendations for linking with ads are included. There is no charge for filming equipment (as an official Insta360 partner, we lend it). If ads are run, media spend is charged separately at cost.
Our SNS account management is built around Instagram management and TikTok management. We handle the whole package, from concept and profile planning through ideas, filming and editing for Reels and vertical videos, to posting and reporting.
TripClear Inc., based in Shinsen-cho, Shibuya, Tokyo. Our core is social media management and vertical short-form video production, and we support restaurants. For the company profile, see Company.
It does. Leaning on POV (first-person) ideas built around the hands, the line of sight and the sound of cooking is the reliable route. Where people do appear, we take consent in writing and agree up front what happens to posts if they leave. There is a fuller explanation on POV video for restaurants.
Honestly, we won't propose dropping them. The restaurant portals stay as a channel, while we grow commission-free visits on the social and maps side. The judgement is cost per booking.
Sites whose catchments don't overlap work as one brand account; sites in separate catchments, like different entertainment districts, are better split. We film cross-site material first and swap only the site name and address.
We don't run it chasing views. The first thing we put in order is the path from the profile to maps, bookings and applications. After that we watch saves, directions requests, bookings and the number of visits where someone saw the video, monthly.
Before anything runs we agree the filming rules, the staff posting guidelines and the pre-publication check, and put them in the contract. What isn't filmed, and who reviews before publishing. That belongs at the start.
Yes. The results section on this page introduces our work with restaurants. Our track record across other industries is collected in Works.
Services
End-to-end support from account strategy through filming, editing, posting and analytics
First-person short-form video. No cast, fast turnaround, low cost — and the experience comes through
Cast the right creators for your goal from a network of over 20 million combined followers
Small tests identify the winners first, so budget goes only where it drives traffic and revenue
Multilingual social marketing that maximizes the inbound visitors you attract
Recruitment marketing that reaches the 94% job boards never touch, through short-form video ads made for you
Japan market entry for overseas brands, from localization to official social accounts, POV video, PR and on-site activation
Get in touch
Free consultations and quotes available
